PotashCorp numbers at a glance
#1 in global capacity
2014 Net Sales — $2.5B
2014 Gross Margin — $1.5B, 57 percent of PotashCorp total
2014 Sales Volume by Region
2014 Sales Volume by Customer Type
1Non-IFRS Financial Measures and Reconciliations
Where it comes from
PotashCorp mines potash from underground deposits left behind by ancient evaporated seas. The world's largest deposits are in Saskatchewan.
- As fertilizer — improves root strength and disease resistance; assists water retention; enhances taste, color and texture of food
- As feed — aids animal growth and milk production
- Used in industrial products (food products, soaps, water softeners, de-icers and drilling muds)
- Can substantially raise capacity at a significant discount to and in less time than comparable greenfield capacity
- Lower-cost, flexible production with small percentage of fixed costs when operating at close to capacity
- Per-tonne fixed costs decrease as sales volumes increase
- Existing operations have significant reserves and are located in a geopolitically stable region
- Offshore investments add global reach and profitability
- Substantial barriers to entry: economically mineable deposits are rare, capital costs are high and lead times are long
- No known substitutes for potash
|Growth Initiatives||Operational Flexibility||Advantaged Competitive Positions|
- Improve ability to respond to future growth in demand by completing brownfield projects.
- Enhance transportation and distribution capability to help develop new and existing markets.
- Match operational capability to anticipated market demand while maintaining ability to restart idled operations.
- Mine reserves in a sustainable, cost- effective manner.
- Protect low-cost position through operational and logistical efficiencies.
- Improve safety and environmental performance.